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Noble Spirits – Portfolio Management & Brand Advocate

As Account Manager for Noble Spirits, I represent a curated portfolio of independent, sustainable, and innovative beverage brands across Australia. Noble Spirits is committed to working exclusively with producers who share a focus on authenticity, sustainability, and craftsmanship. My role includes managing brand visibility, building client relationships, coordinating tastings, and driving sales across the hospitality and retail sectors.

About Noble Spirits:

Noble Spirits is a purpose-driven distributor championing ethical and independent producers. Their portfolio includes spirits, liqueurs, and non-alcoholic products that reflect craftsmanship, sustainability, and innovation. They work closely with partners like Avallen Calvados, FAIR, Merlet, Hotel Starlino, and more.e to leverage my expertise in account management to enhance brand presence and drive sales in the vibrant on-premise market.

What I Deliver as Account Manager:

  • Representation of Noble Spirits’ portfolio across on-premise and retail accounts in NSW

  • Client engagement and outreach, including tastings, brand storytelling, and menu placements

  • Sales development and reporting, focusing on long-term account growth

  • Staff training and education on key products and categories (e.g., calvados, vermouth, liqueurs)

  • Portfolio strategy support for product launches, campaigns, and brand activations

  • Market feedback and insight to support brand partners and refine positioning

  • Collaboration with marketing to align storytelling, digital content, and sustainability messaging

FAIR liqueurs in six colourful varieties including passion fruit, elderflower, and acai – fair-trade spirits from Noble Spirits' portfolio.
Garden Grown Gin bottle surrounded by dried citrus, lime, and botanicals – Australian craft gin featured by Noble Spirits.
Hotel Starlino Elderflower Aperitivo bottle and cocktail served outdoors – Italian aperitivo from the Noble Spirits collection.
Avallen Calvados bottle held against vibrant blue background – a sustainable apple brandy promoted by Noble Spirits.
French Bloom organic non-alcoholic sparkling rosé bottle with glasses, rose, and peach – luxury alcohol-free wine alternative.
Garden Grown Gin Sea Australian craft gin featured by Noble Spirits.
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